We have information on the TU BBM 5th Semester Syllabus PDF of the new course. There are five subjects in TU BBM fifth semester. Fundamentals of Marketing, Operations Management, Financial Markets & Services, Financial Markets & Services, IT and Application and one subject is optional.
TU BBM 5th Semester Syllabus PDF
Following are the TU BBM 5th Semester Syllabus PDF.
| S.N | Name of the Subjects | Code of Subjects | Credit |
|---|---|---|---|
| 1 | Fundamentals of Marketing | MKT 201 | 3 Cr. hrs |
| 2 | Operations Management | MGT 205 | 3 Cr. hrs |
| 3 | Financial Markets & Services | FIN 208 | 3 Cr. hrs |
| 4 | IT and Application | IT 231 | 3 Cr. hrs |
| 5 | Focus Area Courses I | – | – |
Read More:TU BBM 5th Semester Model Questions PDF.
Focus Area Courses I
- Bank Operations and Cooperative Management (BNK): – BNK 211: Banking Law.
- Sales and Marketing (MKM) (any one of these two): -MKM 201: Consumer behavior. -MKM 209: Retail Marketing.
- Insurance and Risk Management (INS) INS 219: Fundamentals of Risk and Insurance.
- Entrepreneurship and Enterprise Development (EED) MEM 205: Social Entrepreneurship.
- Accounting (ACS) ACS 206: Accounting for Business.
MGT 205: Operations Management
| Units | Name of the Units | Contents of Units | LHs |
|---|---|---|---|
| 1 | Introduction | Definitions, scopes, and objectives of operations management. Transformation process; Differences between production and service operations. Operations and supporting functions, Role of the operations manager, Production system: Intermittent and continuous. | 5 |
| 2 | Operations Strategy. | Introduction to operations strategy; Operations strategy as a competitive weapon; Linkage between corporate, business, and operations strategy; Components of operations strategy. | 3 |
| 3 | Product and Service Design. | Concept of product and service design; Product development process; Difference between product and service design; Emerging issues in product and service design; Value analysis; Concurrent engineering and quality function deployment. | 5 |
| 4 | Inventory Management. | Concept and importance of inventory; Inventory costs; Dependent and independent demand; Inventory systems- continuous and periodical; Basic economic order quantity (with and without discount). | 4 |
| 5 | Quality System. | Introduction to quality; Historical evolution of total quality management; Philosophy, principles and concepts of total quality management. Costs of quality; Quality Control: Introduction, objectives, advantages; Statistical process control -Control charts- control charts for variables. | 6 |
| 6 | Decision Theory. | Introduction to decision-making environment; Decision making under uncertainty: Criterion of maximax, maximin, minimax regret, Laplace and Hurwitz’s; Decision making under risk: Expected monetary value criterion, expected opportunity loss criterion, Expected profit of perfect information. | 7 |
| 7 | Transportation Problem. | Introduction, generating initial basic feasible solution and testing optimality condition; Solution of minimization problem (excluding loop formation). | 6 |
| 8 | Assignment Problem. | Introduction, and objectives of assignment problem; Solution of minimization and maximization problem. | 4 |
| 9 | Game Theory | Introduction; Importance of game theory; Two-person zero-sum game; Pure strategies; Games with saddle point; Mixed strategies; Rules of dominance; Solution methods of Games: Algebraic method only. |
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FIN 208: Financial Markets and Services
| Units | Name of the Units | Contents of Units | LHs |
|---|---|---|---|
| 1 | The Introduction of Financial System | Meaning of the financial system, Function of the financial system, Components of the financial system, and financial markets and its types, financial intermediaries and classification, financial assets and roles of the financial system in the economy. | 4 |
| 2 | Financial market Regulations and Financial Services. | Financial market regulations; Central bank and its functions, conduct of monetary policy, financial services; Meaning, scope, and types of financial services, Characteristics of financial services, and Causes for financial innovations. | 5 |
| 3 | Money Market. | Meaning of Money Market; Purposes of money market; Participants in money market; Money Market Instruments. Treasury bills, commercial paper, central bank funds, negotiable certificate of deposits, repurchase agreement, and banker’s acceptances. | 6 |
| 4 | Capital Market. | Meaning of the capital market. Functions of the capital market; participants in the capital market; Capital market securities: Treasury notes and bonds, municipal bonds, corporate bonds, mortgaged-backed securities, and common stock. | 8 |
| 5 | Commercial Banks and Other Lending Institutions. | Concept of a commercial bank. Financial statements and off-balance sheet assets and liabilities; Financial statement analysis using a return on equity framework; Regulation of commercial banks, capital adequacy regulation in reference to Basel Accord. | 8 |
| 6 | Insurance Companies and Pension Funds. | Concept of insurance companies; Types of insurance companies; Life insurance. types, the fair value of an annuity policy, and asset and liability structure; Property-casualty insurance companies. | 7 |
| 7 | Investment Banking and Mutual Funds. | Meaning and roles of investment banks, Securitization of assets, mergers and acquisition, investment banking activities in Nepal. Concept of mutual funds, Mutual fund practices in Nepal. | 6 |
| 8 | Securities Firms and Other Institutions. | Concept of merchant banks, functions of merchant banks, merchant bank activities in Nepal; | 4 |
Read More:TU BBM 5th Semester Model Questions PDF.
IT231: IT and Application
| Units | Name of the Units | Contents of Units | LHs |
|---|---|---|---|
| 1 | Introduction to Computer. | Introduction; Digital and Analog Computers; Characteristics of Computer; History of Computer and Generations of Computer. | 3 |
| 2 | Information Technology and Business. | Business in the information age; Information systems; Organization structure and IT support; Evolution and types of information systems and Business information system. | 4 |
| 3 | Computer System Hardware. | Introduction; Central Processing Unit; Memory Unit; Interconnecting the Units of a Computer; Inside a Computer Cabinet; Computer Memory. | 8 |
| 4 | Computer Software | Introduction; Types of Software; System Software; Application Software; Software Acquisition; Programming Languages; Operating System: Introduction. | 6 |
| 5 | Database and Business Intelligence. | Introduction; Database; Data Concepts and Characteristics; Database vs file System; Database Models; Database Management System | 5 |
| 6 | Data Communication and Computer Network. | Introduction; Importance of Communication and Networking; Data Communication Media; Data Transmission across Media. | 3 |
| 7 | Internet and Internet Applications. | Introduction; History of Internet, Managing the Internet; Connecting to Internet; Internet Connections; IP Address and Domain Name System (DNS); Client-Server Architecture; Hyper Text Transfer Protocol (HTTP). | 6 |
| 8 | Multimedia and the Web | Introduction; Elements of a Multimedia System; Graphics; Sound; Image File Format; Web Based Multimedia. | 3 |
| 9 | Computer Security and Privacy. | Computer security and control; Unauthorized Access and Unauthorized Use; Protecting Against Unauthorized Access and Unauthorized Use. | 6 |
| 10 | Contemporary Technologies and Businesses. | Artificial Intelligence and its Impact on Business and Society, Data Science, Machine Learning; Neural Networks. | 4 |
Read More:TU BBM 5th Semester Model Questions PDF.
MKT 201: Fundamentals of Marketing
| Units | Name of the Units | Contents of the Units | LHs |
|---|---|---|---|
| 1 | Introduction | Meaning of marketing. Core concepts of marketing. Marketing process. Marketing management orientation. | 6 |
| 2 | Understanding Marketing Environment. | Meaning of marketing environment; Micro environment: The company, suppliers, competitors, marketing intermediaries, publics, customers. | 6 |
| 3 | Marketing Information System. | Concept of marketing information system. Components of the marketing information system. Marketing research process and areas of marketing research. | 4 |
| 4 | Buyer Behavior | Meaning of buying behavior, model of consumer behavior, consumer buying process, factors influencing consumer behavior. | 6 |
| 5 | Segmentation, Targeting and Positioning Strategie. | Concept, process, requirements of market segmentation. Bases for segmenting consumer and organizational markets. | 5 |
| 6 | Product Decisions | Concept and levels of the product. Product classifications and marketing considerations. Product life cycle stages: features and strategies. | 8 |
| 7 | Pricing Decisions | Concept of price and pricing. Factors affecting pricing decisions: Internal and external price factors. Pricing approaches-cost-based. | 4 |
| 8 | Distribution Decisions | Concept and objectives of distribution, channel designs for consumer and industrial products. Channel selection factors. | 4 |
| 9 | Promotion Decisions | Concept and objectives of promotion. Promotion mix components. Factors affecting determination of promotion mix. Advertising. | 5 |
Hence, these are the TU BBM 5th Semester Syllabus PDF.
Important Links
a. Download TU BBM 5th Semester Syllabus PDF: CLICK HERE
b. TU BBM 5th Semester Model Questions PDF.
