We have TU BBA 8th Semester Retail Management Notes Pdf download. There are five subject in BBA eight semester. Retail Management is one of them.
BBA 8th Semester Retail Management Notes Pdf
Following are the detail information:
Objective
This course aims to provide knowledge and skills to students in the area of retail marketing management required specially for the big retail institutions.
Credit Hours: 3 Hrs
Lecture Hours: 48 Hrs
Subject Code: MKM 205
Retail Management’s Chapter
Following is the chapter of BBA eight semester.
| Units | Name of the Chapters |
|---|---|
| 1 | Introduction |
| 2 | Consumer Behavior and Retail Operations |
| 3 | The Management of Service and Quality in Retailing |
| 4 | Retail Marketing Mix, the Retail Product and Retail Brand |
| 5 | Merchandise Management |
| 6 | Retail Pricing |
| 7 | Retail Communication and Promotion |
| 8 | Retail Distribution and Supply Chain Management |
| 9 | Consumerism and Ethic in Retailing |
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Other Important Links:
a. BBA 8th Syllabus and Subject: CLICK HERE
b. BBA 8th Semester Model Question: CLICK HERE
c. BBA 8th Semester Exam Routine: CLICK HERE
d. BBA 8th semester all subject notes: CLICK HERE
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